Top 10 Reasons Why Business Web Sites Fail
Over the years of being in this business I have seen many business Web sites go online and then simply fade into obscurity, lonely and unloved. The owners of those sites likely reasoned that the Internet is a loss, not a gain. The truth is that their failure could have been predicted soon after launch, or even before. Far more importantly, their loss could have been prevented if they had been informed regarding the following 10 pitfalls of many business Web sites. Here's why most business Web sites fail:
Value of Keywords in a Domain Name
There has been a lot of controversy over this topic: whether keywords in a domain name make a difference in search engine rankings and SEO (search engine optimization.) By themselves keywords in a domain don’t make a significant difference in search engine ranking. HOWEVER, they do help SEO efforts. If you build a website with content around the keywords of the domain wherein the domain name’s keywords and the site’s content complement each other then the answer is YES. In this case the domain name will contribute to the SEO efforts. For example, if you want to build a site for ...
Concept or Brandable Domains Are a Virtual Goldmine
Concept domain names, aka brandable domains, are short, easily pronounceable domains that are made up that sometimes resemble one or two real words but often have absolutely no meaning in modern language. Many of the Web’s greatest and most famous ebusinesses are built upon domains that can be considered concept (or brandable) that are either 1) completely made-up or 2) combine two words into one. Google is a made up word from googol (a number that is equal to 1 followed by 100 zeros), Expedia (the popular travel site) is made up word from expedite or expediate, Travelocity ...
Domain Tips
Concept domain names, aka brandable domains, are short, easily pronounceable domains that are made up that sometimes resemble...
There has been a lot of controversy over this topic: whether keywords in a domain name make a difference in search engine rankings...
Concept brand names are nothing new. Look at Cisco, Google, Yahoo, Expedia, Travelocity, and a host of other successful companies...
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